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Google maps: each account its personalised map

The Google I/O conference this week was stunning regarding the mapping service; with real enhancements and personalisations.

Chipchick resume goes as follows:
"Google Maps is already pretty hard to top, given Google’s enormous edge in data. The new version of maps has a stronger focus on personalization – each account will have its own unique map. As you visit and review places around where you live, Google will add them as landmarks to your map, then use those landmarks to recommend new places. Also, instead of throwing up a limited number of pins after a query, Google will show all results on the map, marked with smaller red circles. Clicking on a location will display an information card about that location. Clicking on that location will light up new locations on the map that are somehow related, and you can go on exploring from there.
Screenshot 2013 05 15 at 1.13.45 AM 620x344 Google I/O 2013 Highlights   In Case You Missed It
Directions from those locations will be automatically provided, using your location or whatever you have marked as home as the starting point. All roads between points A and B will then be highlighted and clearly labelled, along with a comparison between public transportation and driving directions. Public transportation directions will now be far more robust, with specific weekly schedule information made immediately available. If you choose to drive, you’ll be happy to know that Google Maps will have real-time incident coverage – if there’s an accident on your route, Google Maps will set up the next best detour for you to take."

The preferences will also come from the Google now knowledge of previous checks and activity.

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